Description
| Product ID: | 9780226794136 |
| Product Form: | Hardback |
| Country of Manufacture: | US |
| Title: | Pushing Cool |
| Subtitle: | Big Tobacco, Racial Marketing, and the Untold Story of the Menthol Cigarette |
| Authors: | Author: Keith Wailoo |
| Page Count: | 392 |
| Subjects: | History of the Americas, History of the Americas, Ethnic studies, Advertising, Agriculture, agribusiness and food production industries, Black & Asian studies, Advertising, Agriculture & related industries |
| Description: | Select Guide Rating Spanning a century, Pushing Cool reveals how the twin deceptions of health and Black affinity for menthol were crafted—and how the industry’s disturbingly powerful narrative has endured to this day. |
| Imprint Name: | University of Chicago Press |
| Publisher Name: | The University of Chicago Press |
| Country of Publication: | GB |
| Publishing Date: | 2021-11-02 |