Description
| Product ID: | 9781478001102 |
| Product Form: | Hardback |
| Country of Manufacture: | GB |
| Series: | ANIMA: Critical Race Studies Otherwise |
| Title: | Jugaad Time |
| Subtitle: | Ecologies of Everyday Hacking in India |
| Authors: | Author: Amit S. Rai |
| Page Count: | 232 |
| Subjects: | Cultural studies, Cultural studies, Industrial applications of scientific research and technological innovation, Digital and information technologies: social and ethical aspects, Industrial applications of scientific research & technological innovation, Ethical & social aspects of IT, India |
| Description: | Select Guide Rating Amit S. Rai shows how urban South Asians employ low-cost technological workarounds and hacks known as jugaad to solve problems, navigate, and resist India's neoliberal ecologies. In India, the practice of jugaad—finding workarounds or hacks to solve problems—emerged out of subaltern strategies of negotiating poverty, discrimination, and violence but is now celebrated in management literature as a disruptive innovation. In Jugaad Time Amit S. Rai explores how jugaad operates within contemporary Indian digital media cultures through the use of the mobile phone. Rai shows that despite being co-opted by capitalism to extract free creative labor from the workforce, jugaad is simultaneously a practice of everyday resistance, as workers and communities employ hacks to oppose corporate, caste, and gender power. Locating the tensions surrounding jugaad—as both premodern and postdigital, innovative and oppressive—Rai maps how jugaad can be used to undermine neoliberal capitalist media ecologies and nationalist politics. |
| Imprint Name: | Duke University Press |
| Publisher Name: | Duke University Press |
| Country of Publication: | GB |
| Publishing Date: | 2019-02-15 |