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      Data-Driven Design: Improving User Experience with A/B Testing

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      Firm sale: non returnable item
      SKU 9781449334833 Categories ,
      Select Guide Rating
      This practical guide shows you how to conduct data-driven A/B testing for making design decisions on everything from small tweaks to large-scale UX concepts. Complete with real-world examples, this book shows you how to make data-driven design part of your product design workf...

      £39.99

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      Description

      Product ID:9781449334833
      Product Form:Paperback / softback
      Country of Manufacture:US
      Title:Data-Driven Design
      Subtitle:Improving User Experience with A/B Testing
      Authors:Author: Rochelle King
      Page Count:300
      Subjects:User interface design and usability, User interface design & usability
      Description:Select Guide Rating
      This practical guide shows you how to conduct data-driven A/B testing for making design decisions on everything from small tweaks to large-scale UX concepts. Complete with real-world examples, this book shows you how to make data-driven design part of your product design workflow.
      Imprint Name:O'Reilly Media
      Publisher Name:O'Reilly Media
      Country of Publication:GB
      Publishing Date:2017-05-16

      Additional information

      Weight540 g
      Dimensions229 × 155 × 19 mm