Description
| Product ID: | 9780230218581 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | GB |
| Title: | Business Strategy |
| Subtitle: | An Introduction |
| Authors: | Author: David Edgar, George Stonehouse |
| Page Count: | 392 |
| Subjects: | Business strategy, Business strategy |
| Description: | Select Guide Rating Business Strategy is a compact, plain-speaking textbook for those approaching strategy for the first time. Key features include: international case studies; chapters on current issues such as CSR, emerging markets and new technologies; hot topics: research project areas to investigate, and guru guides: bite-sized bios of key thinkers in the field. Business Strategy is a compact, plain-speaking textbook for those approaching strategy for the first time. Key features include: international case studies; chapters on current issues such as CSR, emerging markets and new technologies; hot topics: research project areas to investigate, and guru guides: bite-sized bios of key thinkers in the field.Accompanying online resources for this title can be found at bloomsburyonlineresources.com/business-strategy-3e. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost. |
| Imprint Name: | Red Globe Press |
| Publisher Name: | Bloomsbury Publishing PLC |
| Country of Publication: | GB |
| Publishing Date: | 2011-04-01 |